Oh, the Snuggie. “You want to keep warm when you’re feeling chilled, but you don’t want to raise your heating bill…” When I first saw the infomercial for this ridiculous (but ingenious) product last year, I marvelled at the cheeziness of it. But the Snuggie recently one-upped itself this year with the introduction of the Weezer line.
In a recent segment All Things Considered, Rivers Cuomo said:
Well, like Weezer, Snuggies are just this weird, cool product that everyone seems to like. They’re really popular, and you can’t really figure out why. So we figured it’s a good match.
You can check out the official Weezer Snuggie infomercial here or watch Weezer performing (and clad in the Snuggie) on Letterman below:
What’s next? Maybe some N’Sync Orange Glow? Perhaps the Mates of State Magic Bullet?